MAKE THE WORLD MORE BEAUTIFUL

You're here for a good reason.
I've built this website for you,
don't be shy,
if you're looking for an art director and photographer
you're in the right place.

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Giovanni Federici - Art Direction - Intro video screenshot

Creative approach: dont' be boring. We live in a overcrowded visual era, where everything looks the same, and where ADV are recognized in the time of a swipe up. Am I able to make "old school" ADV? Of course. Is this what are you looking for?

SOME RECENT CREATIVITY

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What I do

Not only photography or videomaking, but coordinating a full visual content production.

In fact, building a strong visual identity is my playground.

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what is my target

I can move in every aspect of artistic direction, coordinating many professionals to produce only the best visual content for your business.

The target is: fast delivery of original, top class visual contents.

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My approach

My workflow is usually rich of investigation, to know every aspect of your needs. After that, we can talk about my favorite stuff: creating great images.

Taking a good photograph or video, not only means knowing the techniques, but first of all knowing you.

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