SunPower – Maxeon

SunPower is a world-leading solar power company, and in a fast growing market you’ve to be a good communicator if you want to maintain the leadership.

That’s the reason why they asked to make contents looking more “international”. In other words, shorter, less technical, funnier solar energy adv.

So, simplicity was the key: the need was solar energy advertising easy to understand, more entertaining, fast.

In this case, they asked also to make the aftermovie of the first yearly partners conference after 2 years of Covid restrictions. This video reportage was really fun to make, and in the same day we’ve produced the partners testimonials too.

Video production
Giovanni Federici